#NOTHEYCANT
This PR stunt I did on my own at a time when my country, Catalonia, was being crushed by Spain for wanting to hold a democratic vote for independence. Their reasons against a legal referendum were so absurd, I had to do something about it.
So I took Spain's 5 unreasonable arguments and applied them to real life, by pranking people in the street and prove they were nonsense.
The video was shared by the Catalan President himself, reached 4M, and the hashtag was used 800+ times. Plus it was covered in national news and featured in numerous newspapers.
Pre-TikTok. Zero budget. All organic.
Death threats included.
Here's the Catalan president sharing a newspaper article called:
'No, they can't, the spectacular video that ridicules the arguments against the referendum'.
The President quotes: "You should all take a look at this video #NOTHEYCANT".
